Product Marketing Manager (m/f/d) IoT

Full-Time     Berlin, DE


Are you a master product marketer? Are you looking for new, challenging tasks in the dynamic B2B high-tech industry? Then join our diverse and global team as a global Product Marketing Manager (m/f/d) where, together with the Product Management team you’ll define the go-to market strategy, create value propositions, lead the product positioning and support the internal enablement.

  • Define the marketing, positioning, and communications strategy for TeamViewer IoT
  • Lead the development of messaging and in-depth collateral for the IOT product portfolio
  • Own, develop and drive all go-to-market activities and programs for TeamViewer IoT products, inclusive of: blogs, presentation decks, demos, whitepapers, webcasts/videos, and marketing campaign assets
  • Drive the launch for IoT features and solutions, including analyst outreach, press engagement, and enablement of the sales, pre-sales and solution delivery teams
  • Suggest strategies and tactics to address industry trends and competitive moves
  • Work closely with customers to build compelling content for events, speaking engagements, customer webinars, case studies, thought leadership pieces, and articles
  • Evaluate and recommend event, trade fair and conference participation strategies, manage the appearance and represent TeamViewer IoT and the company
  • Serve as an evangelist and subject matter expert to customers, partners, sellers, and analysts, regularly presenting to audiences large and small


  • 5+ years of experience in product marketing or a product management role at enterprise software company, preferably Internet of Things
  • MBA or any equivalent working experience is required
  • Experienced converting product features into durable customer benefits
  • Strong messaging and storytelling skills with the ability to translate technical concepts to a wide audience using real world examples, visuals, and analogies
  • Ability to create documents and presentation materials for demand generation, sales and internal teams
  • Proven experience in a B2B marketing role focused on running marketing campaigns, programs and messaging that will improve our reach and scale in key markets
  • A passion for learning new technologies and an aptitude to learn technical concepts quickly
  • Fluency in English is mandatory, further languages such as German are a plus
  • Strong interpersonal skills including the ability to interact with technical and business leaders
  • Proven track record for delivering timely, quality and customer focused results

What we offer

  • Contract location would be Göppingen, Berlin, Munich or Bremen, Germany
  • Until the COVID-19 related restrictions are lifted, we will remain in the home-office work-mode. Afterwards we will keep flexible work arrangements and home office option up to 50%
  • Grab the opportunity to provide active input on a fast-growing company and TeamViewer product downloaded and used thousands of times every day, all around the world
  • It's all about the team: become part of a community that values respect, support and open feedback
  • Enjoy an attractive workplace with modern equipment within a dynamic company that enjoys continuous, healthy growth
  • We truly live and celebrate our cultural diversity: our colleagues come from more than 70 countries and speak more than 40 languages
  • Benefit from learning opportunities – internal & external