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Senior Marketing Communications Manager- America’s Region

Clearwater, FL, United States

Responsibilities

Responsibilities

  • Develop the Americas content and creative strategy across all distribution channels.
  • Lead creative strategy as well as ideation.
  • Manage copywriters, localization, graphic designers, multimedia specialists and web designers and developers – both internal and external resources.
  • Provide art and creative direction and own execution across creative assets
  • Manage Editorial Calendar and Content Inventory
  • Provide art and creative direction and own execution across creative assets.
  • Drive sales pipeline by managing enterprise and account-based marketing content strategy.
  • Partner closely with other leaders within Marketing, Channels, Sales and Service to support the customer lifecycle.
  • Manage vendor and agency budgets.
  • Champion the brand and the customer experience and journey.
  • Plan, execute, and measure content performance.
  • Write, review and edit content and materials as needed.
  • Manage review cycles with key stakeholders such as Americas management, product marketing, legal, and field managers.
  • Manage project and content language, cultural and geopolitical localization as appropriate.
  • Prepare and present weekly, monthly and annual reviews.
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Requirements

Requirements

  • 10 or more years of experience in marketing with strong content, messaging and performance marketing experience
  • Strategic marketing leadership experience with budget management
  • Experience with digital marketing and content ROI tracking, audience marketing to SMBs and Enterprises and lead nurturing programs
  • Experience strategizing, planning and implementing integrated marketing communications programs
  • Strong project management skills
  • Excellent written and grammar skills.
  • Vendor/agency management experience
  • Experience with Wrike, AirTable and/or HubSpot a plus.
  • Ability to drive results through multiple cross-group layers
  • Ability to creatively solve complex problems
  • Good quantitative and analytic skills
  • Vendor/agency management experien
  • International marketing experience preferred
  • Spanish and/or Portuguese a plus
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What we offer

What we offer

  • Market-leading medical, dental, vision, disability and life insurance plans for employees and eligible dependents
  • 401(k) retirement savings plan with employer match
  • Competitive compensation
  • Paid time off, paid holidays and paid parental leave
  • An open, casual office environment 
  • A fun and energetic workplace with an emphasis on communication and collaboration
  • A friendly, motivated team that maintains an atmosphere of respect and trust
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Danielle Duffy

+1 800-951-4573