Conversion Rate Optimization Manager, Performance Marketing (m/f/d/v)

Full-Time     Austin, US

Responsibilities

The CRO Manager is responsible for analyzing and optimizing the conversion rate for each user flow on the website. You will be part of TeamViewer’s Performance Marketing Team and collaborate cross-functionally with SEO, SEM, Social Advertising, Analytics/Tracking & Measurement and more. 

  • Collaborate with varying teams within performance marketing but not limited to web conversion, development, creative services, as well as specific channel owners 

  • Analyze and identify successful initiatives and markets, to determine the best advertising opportunities 

  • Collects and analyzes data on established and prospective customers, competitors, and marketing channels/sources 

  • Prepares reports that interpret consumer behavior, market opportunities/conditions, marketing results and trends 

  • Investigates & evaluates campaigns, advertising channels, and their results to continually improve results 

Requirements

  • 5+ years’ experience in web/UI/UX conversion optimization 

  • Advanced knowledge of web analytics and online testing applications such as Google Analytics & Tag Manager, Optimizely, Adobe Target, Crazyegg, Google Optimize 360 etc. 

  • Experience with the development, management, analysis, reporting and forecasting of media campaigns 

  • Experience in digital marketing for lead generation, channels, sources, best practices and KPI’s 

  • Strong foundation in statistics with analytical & problem-solving skills 

  • Understanding HTML, JavaScript, and JQuery 

What we offer

  • Teams that collaborate and work with each other towards a common goal
  • We offer career development
  • This position will start remote until our offices reopen due to the pandemic.
  • We offer perks like free fruit, drinks and a variety of health and wellbeing activities
  • It's all about the team: become part of a community that values respect, support and open feedback
  • We truly live and celebrate our cultural diversity: our colleagues come from more than 70 countries and speak more than 40 languages
  • We work hard, and play harder! Look forward to company celebrations, team events and other social gathering
  • Make a significant contribution to the company. TeamViewer is used in space. What else can we achieve with your help?